FUZE 2019 is the 7th annual Marketing and Communications conference in Saskatoon, SK. Ignite the Creative with 2 keynote speakers, 1 workshop, 1 case study and a 5 person panel discussion with time to network with other Marketing Professionals. You will learn how to maximize the resources you have within your company and walk away with tangible tools to assist in your Marketing strategies. The 2019 conference will be held at Sheraton Cavalier in Saskatoon on May 16, 2019. Speakers and topics include:
Rob Daintree - Westjet - Purpose Led
Purpose-based marketing is all the buzz right now and has brands globally scrambling to find ways to integrate into their DNA and ultimately, into their actions and communications. Learn how marketing with purpose has helped WestJet over the past 23 years, and the role it plays as they look to the global stage.
Will Bowens - Getty Images - Video Assets 101
Will Bowens, Sales Director, North America for Getty Images will share how Getty Images responded to this key market change in creative content while maintaining their stature in the artistic community for copyrights, reputation and curated collections.
Ernest Barbaric - Workshop: The Art of Content Marketing
Content is the necessary fuel for all digital marketing efforts. In this workshop, we are going to build an intelligent content marketing framework, learn how to stand out in a crowded environment, and how to create compelling story-driven content. At the end of this workshop, you will walk away with a better understanding of today’s content marketing environment, have a clear content marketing strategy framework to build upon, and some practical content ideas you can try the next day.
Adrienne Clarke - Unignorable: Leveraging the Tradition of Art for Social Change: United Way, A Case Study
The story of how United Way Centraide put their big kid pants on took a chance and partnered with the largest colour manufacturer in the world, a critically-acclaimed artist and a big-thinking advertising agency to create art for social change, breathing new life into a challenged brand.
Offline Panel Discussion facilitated by LMNO
Sandee Reed - Rawlco Radio
Dave Rigby - Global Saskatoon
Amanda Soulodre - HOME & Prairie North Magazines
Mark Dilsner - Directwest
Kristie Henderson - Canada Post
More Information: www.fuzeconf.com
Created by T Squared Social. We are a Saskatoon based social media agency with a focus on education, content creation and management. We love making great content and helping people with their social media.