Join us for the next Social Hour event where we will learn how to create amazing content calendars, automate posts and schedule your way to happiness.  

Bring your mobile device, a notebook and lots of questions. Meet the Tylers and up your social media game.  This event is FREE to attend, but space is limited, please make sure to REGISTER.

September 26th 2pm-4pm
Congress Beer House (215 2 Ave S)

When we talk about social media it's always about the long game.  Loads of people aren't always prepared for the time commitment and personal involvement that social media takes, especially when it's month after month.  There can often be a sense that you are repeating yourself or feeling like you have talked about something already.  For your sake hopefully you have!  The trick is reinventing the key principals of your business in a way that is relevant to how customers consume social media.  So here is a run down of the 9 basics of a social post.  

Is there anything more exciting than strategy?  Not on my planet.  Having a plan is so essential to success on social media.  It prevents emotional posting, creates focus for teams and ensures that content is being rolled out in a meaningful way.  Of course no plan will work if you don't have the resources to execute it.  Make something realistic, recruit people internally or hire someone to help.  Remember the simplest consistently executed plan is way better than a huge plan that never gets completed.  Start small, you have until the end of time to get it right.

You want one thing to focus on?  Consistency.  If you can manage this one thing you will be a rock star at social media.  Dedicate time to creating a plan.  Come up with three topics you want to tackle each month and create batch content.  Schedule your high level messages and fill in the blanks in real time during the month.  Find the cadence that works best for you, your team or whoever you hire to help you.  If you really want to make an impact with social media, it's all about consistency.

He’s really into social media, I mean like a bit of a super freak about it.  Totally obsessed with details, bit of a diva and loves creating cool content.  So why would you want to work with Tyler?

From one Tyler to another we get it, making videos can be super hard.  That’s why making video content that looks good, sounds good and is on brand is our jam.  We can coach you through a script or work organically with interview style questions.  Your only job is to be awesome and not spill coffee on yourself. 

Once a month Tyler sits down with our clients and has a coffee.  We use this time to talk about a strategy for social media.  It’s amazing what you can achieve with a bit of brainstorming, some gentle guidance and caffeine.  Distilling thoughts into direction for photos and videos is the real secret to social media success. Being consistent on social media is really important for many reasons.  When posting is done from an emotional place the brand message can get a bit messy.  Creating a framework and working with goals allows your feelings to enhance the experience and not dictate it.  

We work on multiple internal projects to test ideas before we ever recommend them to our customers.  Social Made Local is one of those projects intended to instill a sense of social responsibility in those individuals who self-identify as content creators.  So be nice, your content is affecting people.  

Great question!  Social media analytics make it super sexy to track your ROI.  Except in the end of the day what really matters to our business owners is the bottom line, store traffic and brand awareness.  You don’t need to be a Tyler to understand the benchmarks of a blossoming business. ​

Do you need a Tyler for your project?  You can book an Initial Consultation anytime to get the ball rolling.